Via Facebook or Twitter, Blogs or rating sites – everywhere users exchange their experience with a certain brand and call for attention. Being denied in this they quickly feel overlooked and are able to swiftly organize campaigns, which may cause the enterprises several millions.
However, if they feel included and listened to, one can establish a direct connection. This is by far a worthier and cheaper method than anything classical marketing can offer.
We help you to be informed of your biggest competitors and fans as well as to always find a way in which you can transform your enemies into fans.